Future Television (ICNTV) Future TV is operated by a joint venture between CCTV International and Tencent and Sino Aeronautics. The main content of the future TV comes from CCTV, and it is exclusive CCTV quality resources, CCTV has 1.5 million hours of excellent video library, covering 24 hours of news, CCTV exclusive sports events, CCTV synchronized hit drama, CCTV fine columns, CCTV big production Documentary films, diversified educational resources and other six aspects. Other content providers for TVs in the future include LeTV and PPTV. representative Before Xiaomi cooperated with TV in the future, it was because ICNTV was behind CCTV International, which is the representative of CCTV. However, as we all know, CCTV's content is too formal and political color is too strong. As a family leisure, this is true. It is not suitable, so there are few manufacturers using ICNTV licenses. BesTV BesTV is the leading domestic new media audiovisual business operator and service provider. It is a joint venture between Shanghai Media Group (SMG) and Tsinghua Tongfang Stock Company. Its core content is NBA, movies, TV shows, news. The featured content is children's, finance, and documentary. Currently working with content providers are SONY, Warner, Universal, Disney, Fox, Paramount, Universal, Huayi Brothers, Hong Kong ATV, South Korea CJ, Shangying Group, DISCOVERY, NGC National Geographic, BBC, NHK and so on. representative China TV Huada is the nation's largest operator and provider of integrated digital content for interactive TV, 3G mobile TV and Internet TV. It has established long-term strategic cooperation relationships with more than 300 well-known content providers and producers at home and abroad, and has built up the largest library of digital program content media in China. Content covers theater lineups, hit series, news, entertainment, columns, sports and more. The introduction of Hua Shu’s TV series accounts for two-thirds of the country’s hit dramas, and the introduction of popular cinema movies. TV programs provide more coverage, covering television interviews, entertainment and entertainment, law and political views, and exploration of facts. News and sports are also abundant. Sports cover the Premier League, Serie A, Bundesliga, boxing, NBA, CBA and so on. representative Mango TV is operated by Hunan Happy Sunshine Interactive Entertainment Media Co., Ltd., a wholly-owned new media company that Hunan Satellite TV is committed to developing online television services. Some time ago, Hunan Satellite TV reclaimed the Internet copyright of all home-made programs. Therefore, the contents of Mango TV mainly come from Hunan Satellite TV. The content covers television dramas, variety shows, movies, music, documentaries, cartoons, lifestyles, news, etc., and other content providers are CCTV. , new popular, Phoenix entertainment, pplive and so on. representative China International Broadcasting and Television Station (CIBN) The China International Broadcasting and Television Network Station (CIBN for short) is the international media platform for new media launched by China Radio International. CIBN is operated exclusively by Yangguang New Media Media Co., Ltd. and covers both mainland China and North America. Its content providers mainly include BesTV, ICNTV, iQIYI, PPTV, DOX Multi-Visual, Chinese Food Channel, T&D, Xiangjiang Culture, CRIENGLISH English, Jiangtong Animation, Learning and Learning. Content covers news, film and television, open class, life, parent-child and other major aspects. representative Yangguang Galaxy (GITV) Galaxy Internet TV Co., Ltd. is a central media company owned by the Central People's Broadcasting Corporation. It has established a joint venture company with Jiangsu Radio and Television General Affairs and Ichiyi Technology Co., Ltd. to operate. Its content providers mainly come from Jiangsu TV stations and iQiyi, and they cover TV dramas, movies, variety shows, entertainment, music, animation, life, records, funny, sports, and education. representative Southern Media Interconnection (Cloud Audio) The connected Octagon Cloud Audiovisual is operated by Guangdong Southern Media Technology Development Co., Ltd., and the connected Octagon Cloud Audiovisual VOD on demand service includes two major audiovisual service channels, “Movie†and “TV Dramaâ€. The content providers are from Hollywood, Sony Pictures Entertainment and Warner Brothers. Entertainment company, Paramount Pictures, South Korea MBC Television, Hong Kong Yuya Film Company, Sunny Films, Jiahe Films, Xingye Films, Sun Films, Oriental Films, Mingway Films, and Mainland China The major top film production agencies. Other on-demand content is reflected in television viewing. representative Sterilization Card Bags Guangzhou Ehang Electronic Co., Ltd. , https://www.ehangmobile.com
The past and present of the licensee
When the network set-top box first appeared, there was no word for a licensee. There was a lot of gaps in the docking of boxes and software. The rapid development of the set-top box was also riddled with many bad factors. In other words, as long as one software was available, many movies could be seen. Resources, thus undermining the interests of many parties, so SARFT issued the 181th document, stipulating that Internet set-top boxes and smart TVs, and wanting to access the Internet to play video files, need to cooperate with licensees, and have obtained content copyright, and there is no copyright. For Shanzhai cargo, its broadcast video content may be suspended at any time. The company will face legal sanctions and the products purchased by users will become worthless. 
With the release of radio and television documents, the term “license dealers†has become very popular. What license providers are there?
So far, SARFT has issued only seven Internet TV licenses. CCTV International - CNTV (CCTV is the applicant)
Hangzhou Huashu (joint application from Zhejiang and Hangzhou TV stations)
Shanghai Wenguang - BesTV (Shanghai TV is the main application)
Southern Media (Guangdong TV Station is the applicant)
Hunan TV Station
China Radio International
Central People's Radio 
Many netizens may not be very clear about the name of this license. To Zhang, everyone will know: 
Does this seem clear at a glance? For the issuance of Document No. 181, from the perspective of the management system, TV manufacturers must cooperate with the aforementioned licensees in order to develop Internet TV products and obtain “admission tickets†for entering Internet TV. Only the brand authorized by the licensee of any of the above is the regular army in the box, and consumption will be guaranteed.
The prospects are good, but the people of the world know that there are people in the wild. Like the eight-year war, although the country name party is a regular army, in the end it was the Communist Party that won China. There are regular manufacturers. Of course there are unknown names. The wild manufacturers, they do not have a formal licensee, but the market competitiveness is equally good, you must know that in China, genuine and piracy war has never stopped.
Formal licensee
1, to ensure resources, with the licensee, that is to say there is protection, if any day radio and television to publish documents to allow TV box manufacturers without licensees to suspend business for rectification, at least not affected.
2. Expand publicity and have a license before you can carry out propaganda and expand the popularity so that your TV box sells better and better. If you do not have a formal licensee, you will be afraid of the defendant at any time. "Challenge") cannot be sold on the market with great fanfare, and sales are also influential.
3, big brands have to use, like millet, Tmall, LeTV, such a big brand, if there is no licensee, not waiting to be jokes? As a big brand, words and deeds are the focus of the user's attention. Just like the previous Red Rice incident, would it be a second time? 
There are pirates in genuine wild manufacturers. This is the status quo in China. Although efforts are being made to improve it, it still cannot be eliminated. What is the difference between a license and a license?
1. The price must know that the licenses are all for money. Small companies without licenses can completely save this part of the money, the cost is reduced, and the natural selling price is reduced.
2. Configuration, on the price, some people will also say that many unlicensed TV boxes are also very expensive to sell, this will have to talk about the TV box's other features, configuration, as a digital product, did not get a decent configuration spell? So you will find that many unlicensed TV boxes have top-level configurations (such as Cloud Network CR18).
3. Resources and licensees also have interests in competition. Therefore, many TV boxes have complementary resources. That is, only one party resource will not have all resources, which means that third-party software needs to be installed. This is not the same as a TV box without a licensee.
Formal licensee
There are a lot of TV boxes with licenses, and there are seven regular licensees. Each licensee also has a lot of TV boxes that cooperate with each other. So just list a few brands that are familiar to you: 
Mango TV as the "dry son" of radio and television, the background is naturally tough, but also Hunan Satellite TV's single broadcast resources, in other words, want to see the resources of Hunan Taiwan, Mango TV will certainly need. 
Non-licensed merchant box represents cloud network 
In summary, most television boxes are still licensed by licensees, especially large-brand manufacturers, well-known manufacturers, and those who are waiting to see if they want to expand their influence on smart products. Need a regular licensee.
And in terms of prospects, with a formal licensee, you can take the formal channels of publicity, will not be afraid of what day radio and television has issued a mess of documents (such as the previous U blocked SB interface), from this point, there are Licensors are guaranteed.
However, on the other hand, most of the resources of these licensees are complementary, but it is not possible for a single company to have full resources. Therefore, with a licensee, it is still necessary to install third-party video software. Business, so that manufacturers can save money to spend their thoughts on the configuration, the user to buy a box can also save money to buy a better configured TV box, from the price, it is cost-effective to win.
Is it important to have a licensee? Detailed television boxes have the advantages and disadvantages of a non-licensee!
Speaking of this video resource, we have to mention a term—a licensee. The licensee controls all the resources of the TV box itself. Usually we say that there are not enough resources in it. We must first look at the license of this TV box. Which is the business, then the following first talk about this licensee's past and present life. The license dealers seem to be very "cold", almost no cooperation with other TV box manufacturers, only a small red box out of their own, and this box is not very well-known, so we will just look at it. Lynx and Wah, but "true love"! Almost all of Tmall's models use a number of Huada's licensees. Of course, Huadian is one of the big names in the license circle. Tianmin and Kaiboer also use Chinese licenses. If Tmall and Wah are a pair, then LeTV and CIBN are also a family. CIBN now has resources of Youku and Tencent resources. It is also very competitive. Recently, the GITV came from behind. This is attributed to iQiyi. The recent love of Qiyi is very hot. The major TV dramas have the right to broadcast. There are also self-produced dramas and solo dramas. This is the second half of the year. Is the world of iQiyi. This licensee, like Bestrade, has only one TV box and is not outstanding, so it is not clear what the status quo is. The TV box configuration of this brand is quite high, and the price is not too expensive, suitable for enthusiast players.
Where is the regular VS wild advantage?
Regular VS wild box representative
Millet Box Plus
Millet TV 2
Mango TV