Six tips to make smart home design fly

Smart home has become the recognized blue ocean market in the industry. Despite the lack of bottle technology and insufficient innovation of single product at this stage, a large number of cloud platforms have emerged in this year, and new product forms have gradually emerged. A better vision for development. It is predicted that the size of China's smart home market will reach 124 billion yuan next year.

In view of this, in this good season of resigning the old and welcoming the new, the author interviewed Mr. Cai Jinjiang, the secretary general of the Shenzhen Smart Family Association, to interpret the upcoming new market pattern in 2015, reveal the reefs hidden under the wave of smart families, and accelerate the promotion. The market has landed.

Cai Jinjiang, Secretary General of Shenzhen Smart Family Association

1- Breaking the 2+N landscape, opportunities brought by emerging markets

Let me talk about the wearable devices that are very hot in recent years. Some people in the industry have shown that the core of the market's tepid response is that we can't define what is wearable, or what kind of product can be called wearable. At present, there is no association in the world to develop this standard, and no big factory has the ability to make standards. To a large extent, everyone is expecting the two giants of Apple and Google to promote the market.

Putting your eyes back again, as another emerging field, smart homes also have a lot of technical strengths, such as Apple, which wants to enter the HomeKit platform, and Google, which has made a large-scale acquisition of Nest’s declaration of entry, etc., whether the future market structure is Will continue to be dominated by these giant companies? In this regard, Cai Jinjiang gave a negative answer. He pointed out that these mobile phone-based development models are not applicable in the home market. From the perspective of the entire O2O ecosystem, from shallow mobile information services to content services, perceived services to final life services, mobile phones have the most Only the perception layer can be reached, and it is difficult to go deeper into the interaction level.

Cai Jinjiang further stated that the smart home industry chain is to organize human intelligence into the cloud to provide better services. To a certain extent, this is not determined solely by technological advantages, but by human experience and humanity. Smart data is determined, so there is an opportunity for every vendor.

2- No one day in Rome, the cloud platform is a key step

In the early days, a large number of gateways, platforms and terminal hardware vendors flooded into the market, and the key to breaking this situation was cloud platform sharing. Cai Jinjiang pointed out that this year, platforms such as BAT, U+, and Vanelife have been on the way to promote market integration.

——This article is selected from the e-fever network April 2014 “Smart Family Special Issue”, please indicate the source!

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